Freedom 3

Founder's Insights

Reflections by Cassiano M. Zanetti on innovation, courage, creation, choices and the journey of turning ideas into reality.

The texts in this section are summarized and adapted versions of original writings by Cassiano M. Zanetti. Whenever available, you can also access the original publication.

Philippe Petit walking on a high wire between New York's Twin Towers.

Courage and execution

Walking on cables

A reflection on preparation, courage, silence and moving forward when doing something different seems hard to explain.

By Cassiano M. Zanetti

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A burned matchstick beside a young tree growing at sunset.

Dream and transformation

The matchstick that wanted to be a tree

A story about dreams, transformation and how purpose can appear in a completely different form from the one we imagined.

By Cassiano M. Zanetti

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